Chicory positions contextual commerce as a crucial strategy in the third-party cookieless era, emphasizing privacy-conscious, seamless shopping experiences. This approach integrates shoppable content within editorial pieces, aligning with user privacy and intent-driven behavior to enhance engagement and sales.
Google's Manifest V3 update imposes new restrictions on third-party adblockers, impacting their functionality, and raising concerns over user privacy and increased exposure to ads.
